Hospitality trends are changing daily. In the last few years, we have seen an
The increase in mobile phone usage, new target markets, and new ways to reach your hotel guests continue to evolve, providing your guests with relevant information that breaks through the noise is even more important for generating revenue from your social media platforms.
MDG Advertising released an infographic showing five upcoming trends in the hospitality industry that you should keep in mind when developing your social media strategy for the remainder of 2018.
Some interesting tidbits that came from this study:
- 43% of guests start their search on a mobile device
- 27% of Gen Z guests book travel using a smartphone
- 51% of guests indicate that images influenced their booking decision.
View the full infographic below…